This Musing talks about trademark product names that, over time, became a generalized description for similar products. This is not necessarily a "compliment" to the trademark brand. There are many trademark names that have been generalized. How many times have you used the terms "Kleenex" for tissue, "Band Aid" for adhesive strip, "Xerox" for photocopy and "Popsicle" for a frozen treat?
Here are a few links for you to look at and help you learn about "genericide" and its implications. There are many trademark names and associated generalizations that I've never thought about!
http://consumerist.com/2014/07/19/15-product-trademarks-that-have-become-victims-of-genericization/
http://www.bbc.com/news/business-27026704
http://gbtimes.com/business/genericide-when-brands-become-too-big